Category Archives: Trademarks & Design

Slogans distinctive ability

slogan come marchio

Recently, the Court of Justice of the European Union, in Case No. T-253/20, had the opportunity to clarify some important aspects related to the registrability of a promotional slogan as a trademark. In particular, the issue raised following the filing in the European Union of the word mark “It’s Like Milk But Made For Humans” […]

A trademark is only famous if you can prove it

reputation of a trademark

When one wants to prevent others from registering a trademark similar to theirs that is very well known, the fame of the trademark – that certainly cannot be taken for granted – must be proved. In a recent case (opposition proceedings No. B 3-106 137), the EUIPO (European Union Intellectual Property Office) reiterated that in […]

Invalidity of a trademark filed in bad faith

filing a trademark in bad faith

The EUIPO Board of Appeal has recently clarified, in the course of proceedings No. T-273/19, certain aspects related to the filing of a trademark in bad faith. The need for such clarification rose in the face of the action for invalidity proposed in 2015 by a company against a European Union trademark filed and registered […]

European Sme Fund: 20 million euros to protect intellectual property

sme fund

The Ideas Powered for Business initiative includes the SME Fund program, a 20 million Euro fund, co-financed by the European Commission and the European Union Intellectual Property Office (EUIPO), which provides grants for small and medium-sized enterprises interested in protecting intellectual property rights at national and European level. The program provides for financial support in […]