Category Archives: Trademarks & Design

The EU Court on the Chanel vs Huawei case: no similarity between the signs compared

Chanel vs Huawei case

The European Union Court, by judgment of 21 April 2021, rejected Chanel’s appeal for the annulment of the decision of the Board of Appeal which had accepted the decision of the Opposition Division rejecting the opposition promoted by the famous French fashion house against the registration of the trademark applied by Huawei Technologies Ltd. In […]

The famous LEGO building brick is protected as an European Design

european design

The Court of the European Union, by decision of March 24, 2021, in case T-515/19, annulled the decision of the EUIPO Board of Appeal which declared invalid the LEGO building brick stating that the aesthetic features of the product (registered as a design and model) were uniquely dictated by the technical function of the product. […]

It is illegal to use someone else’s trademark as keyword advertising  

keyword advertising

By sentence of 17th August 2020, the Court of Milan ruled on the use of a trademark, by a person other than the owner, as keyword advertising. The Court of Justice of the European Union had already intervened on this subject in the “Interflora” leading case, establishing that “when the ad of the third party […]

Slogans distinctive ability

slogan come marchio

Recently, the Court of Justice of the European Union, in Case No. T-253/20, had the opportunity to clarify some important aspects related to the registrability of a promotional slogan as a trademark. In particular, the issue raised following the filing in the European Union of the word mark “It’s Like Milk But Made For Humans” […]